Study puts average value of laptop data at £160,000

Most travellers carry little or no business information on their laptops, but the ones who do store an average of $525,000 (£256,000) worth of sensitive data, according to a survey contracted by iBahn, a provider of secure broadband services to 2,100 hotels and conference centres in 22 countries.

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Most travellers carry little or no business information on their laptops, but the ones who do store an average of $525,000 worth of sensitive data, according to a survey contracted by iBahn, a provider of secure broadband services to 2,100 hotels and conference centres in 22 countries.

According to the research:

– The average value of personal information on travelers' laptop computers is $330,000 (£161,000)
– Forty percent of respondents access the web via an open, or unsecured Wi-Fi connection in any given month, be it public or another person's personal network
– Thirty-nine percent of respondents have experienced some form of computer malware in a business setting
– Only thirty-two percent of study participants said the Wi-Fi connections they employ to access the Internet in hotels or conference centres are "somewhat" or "highly secure."

The iBahn study was conducted by FGI Research from 5 April to 16 April 2007. Four hundred and ninety-one participants contributed to the report, all of whom use a laptop or PDA and stay at least one night in a hotel each month. About 18% of respondents were managers. FGI Research used its SmartPanel to assemble the "most representative sample possible."

More information on iBahn and FGI Research's SmartPanel can be found on the companies' websites.

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