The Microsoft Surface tablet has no chance of challenging the Apple iPad, according to almost half of Computerworld UK readers, although nearly a third believe Microsoft’s new device can compete with Apple’s market leader in enterprise IT.
Computerworld UK ran the poll following the unveiling of the Windows 8 device at the start of the summer and with absolutely no details available of Microsoft Surface tablet pricing, asking whether it could mount a serious challenge to the iPad.
And while 13% believed that with its integrated keyboard cover and Metro-optimised Windows 8 OS the Surface could trump the Apple tablet, a resounding 47% said the Microsoft tablet would not mount a challenge; the offering was too little, too late from Steve Ballmer’s company.
However, when it came to enterprise IT, 31% of respondents believed the Surface tablet could become the device of choice among business users.
Obviously no poll results would be complete without some dubious mathematics and wild conjecture, and a brief glance at Computerworld UK readers for the month of August reveals that of visitors who accessed the website on a mobile device, 54% had used an iPad, with 66% accessing Computerworld UK on an Apple iOS device. Only 2% had visited the website through a Windows device. Apple users, ergo, are wary of the Surface.
These stats do not include visitors who accessed Computerworld UK using a PC, but it does hint that despite not knowing the Microsoft Surface tablet price less than a month until its release, Microsoft’s new device represents a serious threat to Apple in the realm of enterprise IT.
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