Peugeot Citroën rolls out 10,000 BlackBerry Z10 smartphones

Peugeot Citroen has announced it will roll out 10,000 BlackBerry smartphones, and deploy its enterprise mobility management tool to support secure communications between its staff.


Peugeot Citroën plans to roll out 10,000 BlackBerry smartphones and deploy the vendor's enterprise mobility management tool to support secure communications between staff.

The car manufacturer, the second largest in Europe, will provide employees in France and Spain with BlackBerry’s Z10 devices, supported by enterprise mobility management tool, BlackBerry Enterprise Service (BES) 10.

“BlackBerry 10 is the best mobility platform for us in terms of integration, security, connectivity and price," said Eric Marchand, head of telecom at PSA Peugeot Citroën.  "Every day, our employees need to share and access confidential information so it’s critical that we have the most secure and user friendly smartphones.”

He added: “With BES10, we are assured that the confidentiality of our information is maintained while also ensuring that Peugeot’s employees can enjoy the best experience for personal as well as professional use."

According to BlackBerry, customers have installed nearly 30,000 BES10 commercial and test servers around the world to support mobile device management.

The company recently announced updates to BES with the release of version 10.2 of platform, offering more features for managing Android and iOS smartphones and improved scalability to lower overall costs. Morgan Stanley, Boeing, Aneurin Bevan University Health Board and Secusmart are participating in the early adopter and beta programs, and are running version 10.2 in a test environment, BlackBerry has indicated.

BlackBerry has struggled to maintain sales in the face of increased competition from rival operating systems like Apple and Android, and shipments during the third quarter fell from 7.4 million to 2.5 million compared to the previous year, according to figures from Strategy Analytics.

The troubled company recently decided against plans to sell itself, instead accepting a $1 billion loan from a consortium including Fairfax Financial Holdings as it struggles with inventory and strategy problems.

The company has also seen significant changes to its management, with CEO Thorsten Heins resigning former Sybase CEO John S. Chen.

BlackBerry reported today that more executives have now left the firm, with executive vice-president of global sales, Rick Constanzo, and vice-president of strategic alliances, Chris Wormald, resigning.

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