Microsoft will fight to keep Office Live name

Microsoft will seek to invalidate claims by an online media company that has launched a lawsuit against it, claiming trademark infringement over the "Office Live" name.

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Microsoft will seek to invalidate claims by an online media company that has launched a lawsuit against it, claiming trademark infringement over the "Office Live" name.

The US company, which trades as Office Live, filed a trademark infringement suit against Microsoft earlier this month in the US courts. The case disputes Microsoft’s use of the same name for its web-based small business package.

Microsoft began offering Office Live in November 2006. It provides customer relationship management, a web presence, collaboration and accounting services to small businesses.

A Microsoft spokesperson said the software giant doubted the legitimacy of Office Live's trademark claim and would "vigorously defend" its legal position to maintain the name for its service.

"Clearly, if anyone is seeking to gain from the name of another company's products, it's the plaintiffs in this case," he said.

According to court papers, Office Live is seeking damages and an injunction to stop Microsoft from using the Office Live name.

Microsoft branded its Office Live service as part of a larger hosted services plan that has been given the "Live" moniker. However, most of the other offerings in that strategy are branded as "Windows Live" services, including Windows Live Messenger, Windows Live Search and Windows Live Mail.

The company Office Live provides web-enabled marketing, lead generation and virtual office services to professionals, its website says. The firm also maintains a string of other websites, including lawofficelive.com, autoofficelive.com, realtorsofficelive.com, doctorsofficelive.com, accountantsofficelive.com and psychologistsofficelive.com.

Office Live said it registered the "Office Live" name as a trademark in 2002. It originally filed the trademark lawsuit in December, but the case was put on hold to allow the companies to negotiate a settlement. But the two sides failed to agree a deal.

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