The US Federal Trade Commission should force Google to halt its plan to consolidate user identities across its services and fine the company for violating an October privacy settlement with the agency, privacy group the Center for Digital Democracy said in a complaint filed Wednesday.
The FTC should require Google to "accurately and honestly" inform users about the reason for the changes, Chester wrote in his complaint.
Privacy changes would repeat Buzz's problems
Even though Google has not yet rolled out the privacy changes, its plans violate an FTC settlement over Google's aborted Buzz rollout, Chester said. The Buzz settlement allows the FTC to assess fines of US$16,000 (£10,211) per violation and applies to "future actions," according to the FTC.
The plan, announced in January, is "a digital fait accompli, so to speak," Chester said.
An FTC representative said the agency has received the complaint but would not comment further.
Other privacy groups have also complained about the proposed changes. Earlier this month, the Electronic Privacy Information Center filed a lawsuit against the FTC for the agency's alleged failure to enforce the privacy settlement.
Google could share info with Vivaki despite previous settlement
Google plans to roll out the changes on 1 March. Chester called on the FTC to act quickly to block the privacy changes, and he called on Google to delay the changes until an FTC investigation can be completed.
Google will use the new privacy practices to collect more personal data about YouTube, smartphone and computer users so that the company can deliver more personalised ads, the CDD complaint said. Google has rolled out several new initiatives in the past year focused on delivering better targeted ads, the complaint said.