Freight handler P&O Ferrymasters has improved order processing and sales after adopting a managed email service.
The freight firm can now handle 14,000 customer orders, enquiries and payments via email and electronic data interchange every day, helping to ensure the group’s £400m business runs efficiently. Email administration has been reduced by 90% after implementation of the service in a project run by IT security consultancy Network Defence.
Email represents around 80% of P&O Ferrymasters’ customer correspondence and was seeking an email perimeter management service that would protect it from up to 50,000 spam items a day.
The freight company’s previous spam and anti-virus managed service had left emails “in quarantine” for too long, resulting in lost business.
IT manager David Rigby said: “We needed to ensure that all customer orders and pricing requests are processed and completed as quickly as possible – delays lead to lost business and loss of revenue, especially as many customer orders are placed just in time.”
The new service had “streamlined IT management, removing the need for email quarantine administration, which has not only resulted in significant cost and resource savings, but crucially also enables us to meet all customer order and pricing requests efficiently”, he said.
The managed email service also allows users to retrieve emails through a secure web portal in the event of a network outage, helping to ensure business continuity.
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