Euromoney Institutional Investor, the B2B publisher owned by Daily Mail and General Trust (DMGT), is making the deployment of its new content management system a priority for 2014.
As part of a drive to invest in digital technologies, Euromoney began Project Delphi in 2012 to provide a common content production management and distribution system across all its editorial products.
“All of Euromoney’s editorial products should be on the new platform by the end of 2015,” said the business’s managing director Christopher Fordham in DMGT’s Annual Report 2013. He added that the deployment of the platform across the company would be the main priority within the business over the next year.
According to Fordham, Delphi will enable the business to manage and deliver content to more subscribers on more platforms “with granular discovery and aggregation, the removal of existing barriers to product segmentation, increased speed to market and an additional focus on digital output”. Euromoney plans to move print products online, and phase out products with low margins or an “over reliance” on advertising.
Delphi will also provide “semantic and technical search categorisation”, which will be first deployed at investment research site BCA Research and then global capital markets news provider EuroWeek in 2014.
Delphi was the single largest technology investment that Euromoney made last year, with £6.1 million of capital invested in 2013. A further £2.7 million is expected to be incurred to the completion of the project, and the total expected capital investment in the project is £9.4 million.
The project also involved the launch of mobile versions of key websites, and more than 14 mobile applications.
Last year, Euromoney implemented a hybrid cloud architecture, rolling out Microsoft Office 365, remote working solutions and Windows 7 across the business.
In its Annual Report 2013, DMGT reinforced its commitment to digital by continuing its investment in a ‘summer school’ that brings together all its technology experts from across the group to share ideas.
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