Best social media analytics tools

Make sure every social media post counts with these analytics tools

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Organisations increasingly want to know what their customers want, how they respond to social campaigns and what they can do to attract new customers.

Social media analytics can provide a wealth of data that - if used right - can build brands fast and open up revenue streams that otherwise wouldn't have been available.

Not only that, it offers a great test bed for new products and complementing ongoing marketing efforts.

To help you up your social media game, we look at the best analytics tools 2018. 

Read next: 11 best web analytics tools 2018.