Success Brief
Intel XScale Technology
Retail
Business Transformation
Digital Customer Service
Intel technologies
are an important
element of Staples
IT strategy from
enhancing our
associates
productivity to
streamlining back
office and supply
chain processes.
Intel not only makes
solid technologies,
they understand
our business and
how we can use
next-generation
capabilities to gain a
competitive edge.
Jeff Conners
IS Manager, Staples Inc.
Staples Makes Buying Office Products Easy
with Intel Technologies and Expertise Support
The world s largest office products retailer promises to make buying office products easy.
To help fulfill that promise, Staples is developing a new generation of wireless applications and
undertaking a multifaceted supply chain initiative that is streamlining business processes
throughout the company and with key business partners.
Staples is taking advantage of Intel expertise and technologies to enable the transformation.
The company has standardized on wireless Fujitsu iPAD* devices powered by Intel XScale
technology and Microsoft Windows* CE .NET for store associate productivity. It deploys powerful
Fujitsu platforms based on the Intel Pentium M processor and Windows XP to handle a variety of
applications at the point of sale (POS). Its server infrastructure makes extensive use of the Intel
Xeon processor s high performance and scalability. And it looks to Intel as a trusted advisor
committed to helping retailers use technology to gain a competitive edge in a fast-changing
retail climate.
Sold on Intel
You can count on Intel for performance, reliability, innovation and industry leadership, says Ed Farris,
Senior IS Manager at Staples retail technology services. The Intel platforms run the key
applications we re deploying to help keep our store associates on the floor serving customers,
leverage the work we re doing along the supply chain, and show customers we have a good
grasp of technology ourselves.
Measures of Success
" Impacting the bottom line. The Intel XScale technology-based handhelds are critical enablers of
our Make Good on the Goods program and other IT initiatives that have brought us measurable
increases in retail sales and customer satisfaction, says George Lamson, Director of Application
Development at Staples. Without a doubt, we are helping to retain more customers and
impacting the bottom line through these technology investments.
" Two-year ROI. The Intel XScale technology-based iPAD is so reliable Staples expects ROI
in two years.
