How IBM positioned for business growth using
integrated business communications.
Using technology for real business benefits
As it moves toward full integrated business communications, IBM has achieved
benefits in several areas. Among them are the following advantages:
Enhancing employee productivity: Integrating communications channels
such as e-mail, IM and conferencing into a unified set of services and capabili-
ties means more communications options at users fingertips more of the time.
This can enhance productivity with functions that are as simple and quick to
use as an onscreen Connect me button that can automatically authenticate a
user and connect to a conference in seconds with a double click of the mouse.
Traditional processes and systems may be slowed by their need for manual
communication interactions. In contrast, integrating these functions can
drastically reduce manual functions. Presence awareness capabilities, for
example, allow a user to quickly determine whether another person is avail-
able to accept a telephone call and help initiate that call automatically.
The speed and ease of use possible in an integrated environment have led IBM to
project considerable efficiencies and gains in productivity for its users up to 4.5
million hours for the company annually as illustrated in the following table:
With tools for e-mail, instant
messaging and conferencing now
unified, IBM employees have more
communications options at their
fingertips more of the time.
Savings per user, per week
Voicemail mailbox and
One hour (time spent accessing messages for
approximately 10 minutes per day of use)
Thirty minutes (time spent scheduling approximately
10 conference calls per week)
E-mail, corporate directory
with IBM mobile phones
One hour (time spent accessing messages and
Eight minutes (time spent dialing eight internal and
external calls per day)
Projected time savings for common business functions
IBM anticipates that the savings in time and a corresponding potential increase in productivity can
be significant with integrated business communications.