White Papers
In today’s global marketplace, companies must make data-driven decisions to stay one step ahead of the competition. Information has become essential to launching strategic initiatives as well as maintaining smooth day-to-day opera¬tions, so companies must ensure their IT infrastructures are prepared to meet current and future storage needs. Equally important, and a key component to these storage infrastructures, is a well-designed backup and recovery architecture that ensures the continuous availability and integrity of the data that fuels the company.
t e c h d o s s i e rDeDuplication Drives Efficient Backup and RecoveryWith growing data storage needs and virtualization technologies, more it organizations are redesigning their backup and recovery strategies to accommodate the increasing demand for storage.In today s global marketplace, companies must make data-driven decisions to stay one step ahead of the competition. Information has become essential to launching strategic initiatives as well as maintaining smooth day-to-day opera-tions, so companies must ensure their IT infrastructures are prepared to meet current and future storage needs. Equally important, and a key component to these storage infrastructures, is a well-designed backup and recovery architecture that ensures the continuous availability and integrity of the data that fuels the company.inside:REThInkIng backup and REcovERy ImpRovIng REmoTE sITE backupsopTImIzIng sToRagE sTRaTEgIEsdEduplIcaTIon s busInEss ImpERaTIvEsUntitled DocumentTEch dossIER | dEduplIcaTIon dRIvEs EffIcIEnT backup and REcovERy 2yet the amount of corporate data that must be retained continues to grow, and experts say there is no end in sight. analyst firm Enterprise strategy group (Esg) estimates that the amount of information stored in databases alone is growing at a rate of 25 percent annually, while the growth of unstructured data is an estimated two to three times that figure. In addition, data retention policies that are being dictated by corporate and regulatory mandates are requiring companies to store more data for longer periods of time than ever before. another contrib-uting factor to the growth of corporate data is the trend toward server virtualization. The key benefit of virtualization is that organizations can help address initial or immediate capacity constraints. however, they don t address the continuous need to maximize the utilization of resources. Together, these factors are forcing organizations to consider rede-signing their backup and recovery strategies to better accommodate current and future storage needs. rethinking backup and recovery corporate IT departments are looking to redesign their backup architec-tures to replace less efficient, less reliable and more complex legacy backup system approaches with technology that reaches high levels of effectiveness and simplicity. Rearchitected backup and recovery systems that feature storage opti-mization technologies allow orga-nizations to achieve these goals by reducing the amount of data stored in order to control operating ex-penses, limit total cost of ownership, shorten backup windows and speed recovery times. Incorporating these techniques into backup and recov-ery plans represents an elegant way to do more with less. and, with the emergence of more efficient backup and recovery technologies, organiza-tions are free to choose the right tool for the task at hand. Tape s role is changing, says greg schulz, founder of The server and storageIo group, an IT consulting frm based in stillwater, minn. no longer best suited for daily back-ups, tape is shifting to archiving and preserving data for the long term. disk is handling day-to-day or weekly backups because it s good for rapid restore and rapid access. If you couple disk with storage-efficiency technologies, such as deduplication, to reduce an organization s data foot-print, you can store more data on the disk and economically shift archiving to tape. data deduplication for backup and recovery has emerged as one of the storage-efficiency technologies that delivers the most impact, and organizations are realizing the critical role that data deduplication plays in a backup and recovery strategy. according to a recent study by re-search firm TheInfopro, the number of fortune 1000 companies that are implementing backup data reduction/deduplication has grown significantly over the past few years, from 9 per-cent in the fourth quarter of 2007 to more than 46 percent in the second quarter of 2010. companies are mak-ing data deduplication a top storage initiative because the technique addresses many of the pain points cited by storage professionals with their existing infrastructure, includ-ing performing backup management and administration tasks, managing storage growth and complexity, man-aging archiving, maintaining compli-ance, and dealing with application recovery and backup retention, the frm says.> > > > > > > > > > > > > > > > > > > > > > > > > > > > > > > > > > > > > > > > > > >Untitled Document With data growth and server virtualization continuing to fuel the adoption of backup data reduction technologies, it s clear that the vast majority of both fortune 1000 and mid-size enterprises now view deduplication as an essential ele-ment in their storage infrastructures, says marco coulter, managing direc-tor of storage Research for IT re-search and advisory firm TheInfopro. Even with more and more storage vendors offering deduplication in an effort to capitalize on the significant market opportunity associated with backup redesign, our latest research shows that Emc continues to extend its lead in the backup data reduction deduplication space. eyeing efficiencycorp data deduplication removes the inefficiencies found in typical data protection operations, where backup applications store multiple copies of the same file even when only a small portion of that file has changed. Traditional approaches to data protection result in the storage of dozens of copies of the same data. TEch dossIER | dEduplIcaTIon dRIvEs EffIcIEnT backup and REcovERy 3> > >improving Remote Site BackupsBrown-Forman Corp., a producer and marketer of premium spirits and wines based in Louisville, Ky., was having trouble keeping up with its backup goals for the company s 30-plus remote sites located throughout the U.S. and in 24 countries. Using tape systems that were directly attached to servers in remote offices, Brown-Forman s administrative staff at each location had to run backups Monday through Friday, and success rates weren t very high, says Greg Tinnell, storage management manager at the company. With tape backup, we had very little control over how well data at our remote sites was being protected, Tinnell says. Remote office personnel would forget to swap tapes, or be out of the office sick or on vacation. Also, site data started outgrowing the capacity of a single tape, forcing them to exclude data. And if there was a hardware problem with the tape system, it could take two or three days to fix, bringing down backup success rates even more, he says.Brown-Forman decided to centralize the management of backup and recovery for remote sites, and implemented EMC s Avamar. By identifying redundant data at the source, Avamar was able to reduce the company s daily backup data by 500 times before it crossed the network to be stored on disk, Tinnell says. The patented deduplication technology in EMC Avamar is what really sold us, he says. All of our sites have limited bandwidth so the less data we needed to send over the network, the better. Now all the deduplicated data is sent across the WAN and backed up to a central Avamar server at the company s headquarters in Louisville. What pushed us toward Avamar was the fact that the deduplication was actually handled at the source, instead of bringing all the data back to our central location, Tinnell adds. It has increased our success rates, and it has given us immediate off-site storage something we never accom-plished in our history of having servers in the remote offices. To be able to recover from a disaster has been the largest benefit. In addition to improving the backup process, implementing Avamar has made life easier on administrative personnel in Brown-Forman s remote offices. Avamar saves the offices a lot of time, he says. Whenever we get a restore request we go to the Avamar product and kick off the restore, which goes across the WAN without any user intervention at all. The company now has a 97 percent success rate with backup processes. What pushed us toward Emc avamar was the fact that the deduplication was actually handled at the source, instead of bringing all the data back to our central location. greg Tinnell, brown-forman corp.Untitled DocumentIn addition, organizations end up sending multiple copies of the same data across the lan or Wan, con-suming bandwidth and increasing the amount of time it takes to complete the backup, which requires more storage capacity.by removing redundancy from files and only transmitting or storing what is unique, data deduplication reduces the amount of information that must be backed up, allowing enterprises to drive efficiency into their backup and recovery architectures by maximizing their backup capacity and limiting the amount of data that must cross the network. data deduplication allows you to keep more data online and available, explains mark Twomey, EmEa Techni-cal consultant with Emc s backup and Recovery solutions division. It reduces the amount of data to be stored, with-out reducing the data available. backup deduplication scans the data, comparing against what is already stored. If the data is found to be unique that is, it is not currently stored in the system then it is transmitted and stored. If data is found to be a duplicate of what has already been stored, it is not stored again.This process of eliminating redundant data produces the following benefits:lower storage costs >> since less backup capacity is required because less data is stored, data deduplication can significantly reduce storage re-quirements. companies have reported realizing up to 98 percent reductions in cumulative backend storage while keeping their backup data online.Shortened backup and recovery times >> because data deduplication results in less information that must be stored, backup windows shrink and recovery times are reduced. as a result, replication to disaster recov-ery sites is also significantly faster as less data is transmitted but all data is available.improved bandwidth efficiency >> With less data to send across the lan or Wan for backup, companies can reduce network traffic, leading to lower bandwidth costs and better network response times.less data to back up from virtual-ized servers >> according to Esg, while virtualization allows companies to run multiple servers on a single piece of hardware to drive up utiliza-tion, more than one-third of organiza-tions that have implemented server virtualization have seen an increase in the amount of data that must be backed up. This is because each virtual machine s disk image contains the os, applications and data, creating a high degree of redundant information on a physical server. data deduplication sig-nificantly reduces the amount of data backed up from virtualized servers.Maintained data integrity >> by keeping backup data online and accessible, deduplication storage systems can perform regular checks against all the backup data stored in them to ensure end-to-end data integ-rity throughout the system. This pro-cess is automatic, regular and does not require operator intervention.Support for green it initiatives >> by reducing the amount of backup data, deduplication allows for orga-nizations to consolidate their backup equipment, lowering the costs required to power IT equipment and freeing up data center space.easier transition from tape to disk >> by driving down the total cost of ownership for disk-based backup by removing duplicate data, the technology helps facilitate the move away from tape. Esg research shows that nearly 50 percent of onsite backup data will be stored on disk by the end of 2010, up from 26 percent in 2007.The cost-saving benefits offered by data deduplication are demonstrable. Research from Idc shows that the average company can save up to 1.5 million annually by implement-ing this technology, which allows IT organizations to move away from less-efficient, less-reliable and more complex legacy backup system designs. The vast majority of deduplication savings comes from reducing backup costs (76 percent), while increased staff productivity (15 percent) and improved storage management (9 percent) also play a role, according to Idc.additionally, the more a company uses the technology deployed to reduce backup data, the more ben-efits they will see, explains schulz. TEch dossIER | dEduplIcaTIon dRIvEs EffIcIEnT backup and REcovERy 4What are your tape plans?use only tapeuse tape for retention and disk for backupsEliminate tapetake the pollPOLLUntitled DocumentTech Dossier | DeDuplicaTion Drives efficienT Backup anD recovery 5The more data stored, the greater the data deduplication ratios, he says. When the technology is able to scan larger blocks of information, more duplicates can be discovered, resulting in a greater reduction of data. and users don t need to be concerned about reconstructing backed-up files, because in the stor-age system, the segmenting of files is hidden from users and applications, so the whole file is still readable after having been written.EMC s solutionseMc offers a variety of approaches to data deduplication for backup and recovery, enabling customers to choose the best fit for their environ-ment whether they are undergoing a complete overhaul of their backup architecture with data deduplication at the center, or adding the technol-ogy to existing environments to gain greater efficiency and cost savings.eMc s avamar backup solution performs global deduplication of data at the source, producing fast, secure backup and recovery across the enterprise, including vMware environments, remote offices and network attached storage nDMp backup. By minimizing redundant data at the source before it is sent across the lan or Wan, avamar re-duces bandwidth consumption while reigning in backup storage growth. avamar performs full backups that can be recovered in one step, verifies backup data recoverability, and can encrypt data in flight and on disk for security.The Data Domain product line from eMc offers high-speed, inline data deduplication that works with existing backup infrastructures. By performing deduplication at the storage target before the data is written to disk, the technology can consolidate storage for many differ-ent backup sources and help avoid creating disparate islands of backup. Deduplicated data can be stored on site, or automatically replicated over the Wan to a remote site for disaster recovery purposes. regardless of the approach, data deduplication helps companies elimi-nate the storage, integrity and offsite pain points associated with current backup and recovery architectures. Backup windows and recovery times are shortened, backups are proven to be more reliable, the amount of data produced by server virtualiza-tion is contained, electronic copies of data can be securely stored offsite or at branch locations, and overall backup and recovery infrastructure costs are reduced. Deduplication technology can accelerate backup efficiency and drive down iT costs, according to the iDc white paper Backup and Recovery: Accelerating Efficiency and Driving Down IT Costs Using Data Deduplication, written by analysts laura DuBois and robert amatruda. firms are deploying different types of deduplication-enabled solutions to address a myriad of cost and opera-tional challenges with the growing volume of backup data. iDc finds that deduplication is a core, must-have feature for a variety of storage solu-tions to address these challenges. nHave you adopted deduplication into your backup environment?yesnot yet, but soon no plansTake the PollPOLLPodCasT:optimizing storage strategieshow to efficiently re-architect backup and recovery systems with deduplication technologies.www.computerworld.com/html/assets/emc/ optimizing-storage-strategies.html For MorE inForMaTion on baCkuP and rECovEry, visiT us aT www.EMC.CoM Deduplication technology can accelerate backup efficiency and drive down iT costs. laura DuBois, iDc> > > > > > > > > > > > > > > >Untitled Document White)Paper))Deduplication s)Business)Imperatives))Prioritizing)an)Investment)Now))By)Brian)Babineau)and)David)A.)Chapa))December,)2010)Introduction)Every)year,)ESG)surveys)senior)IT)executives)to)understand)spending)priorities)for)the)upcoming)12 18)months.))Two)recurring)investment)themes)have)been) improving)backup)and)disaster)recovery )and) managing)data)growth and)2010)was)not)any)different.)Facing)seemingly)never ending)data)growth,)the)question)every)IT)executive)should)be)asking)is) What)technology)can)best)address)these)priorities? )The)simple)answer)is)deduplication,)a)technology)that)reduces)the)amount)of)the)data)to)be)managed,)protected,)and)ultimately)stored.))Because)deduplication)curbs)data)growth,)many)downstream)IT)operational)tasks)and)expenses such)as)replication)for)disaster)recovery)or)retention)for)compliance)purposes become)easier)and)more)cost)effective.)These)are)benefits)that)cannot)be)ignored,)especially)when)ESG)research)also)highlights)that)the)easiest)way)to)rationalize)a)technology)investment)is)to)prove)it)will)result)in)a)reduction)in)operating)expenses.1)))Deduplication)technologies)manifest)in)several)solutions)in)the)marketplace,)most)notably)in)backup)and)archive)environments.)This)is)where)a)preponderance)of)redundant)data)resides.)Rather)than)saving)and)copying)the)same)data)over)and)over)again,)it)is)time)to)prioritize)a)project)that)actually)reduces)data)and)facilitates)consolidation.)))Data)Growth)Conundrum)Relentless)Information)Growth)There)are)two)primary)contributors)to)information)growth:) organic )or) net)new )information)and)data)that)is)retained)for)a)specific)reason.)According)to)all)of)ESG s)measures,)both)types)of)data)continue)to)grow)at)a)rapid)pace.)For)example,)in)a)recent)ESG)report,)40%)of)respondents)indicated)that)their)primary)e mail)storage)capacity)was)increasing)by)at)least)20%)per)annum.2)Archive)capacity as)information)retained)for)business)reference,)compliance,)and)legal)purposes will)top)300)exabytes)by)2015.3)Figure)1.)Total)Worldwide)Digital)Archive)Capacity,)2010 2015))Source:)Enterprise)Strategy)Group,)2010.))))))))))))))))))))))))))))))) ))))))))))))))))))))))))))1)Source:)ESG)Research)Report,)2010)IT)Spending)Intentions)Survey,)January)2010.)2)Source:)ESG)Research)Report,)E mail)Archiving)Market)Trends,)May)2010.)3)Source:)ESG)Research)Re ort )Di ital)Archive)Market)Forecast)2010 2015)Jul )2010.)33,217)51,992)79,151)123,157)197,234)302,995)0)50,000)100,000)150,000)200,000)250,000)300,000)350,000)2010)2011)2012)2013)2014)2015)Total)Worldwide)Digital)Archive)Capacity,)All)Content)Types,)2010 2015;)(Petabytes)) 6additional readingUntitled Document 7 White)Paper)Deduplication s)Business)Imperatives)))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))2)Information)Costs)IT)executives)must)factor)annual)data)growth)rates)into)all)areas)of)their)budgets.)With)more)information)being)created,)more)primary)storage)capacity)is)required.)The)increase)in)capacity)requirements)may)affect)the)primary)storage)systems )footprint)in)the)data)center)and)potentially)require)additional)floor)space.)Further,)storage)operating)costs)such)as)power)and)cooling)requirements,)additional)networking)infrastructure,)redundancy)components,)and)resource)management)software)licensing)will)also)grow)as)storage)is)added.)An)increase)in)primary)storage)capacity,)in)turn,)triggers)increases)in)secondary)storage)capacity)(disk)and/or)tape),)media)management)servers,)backup)software)licensing,)backup)reporting)software)licensing,)and)offsite)media)expenses.)Depending)on)how)effective)an)organization)is)at)backing)up)data,)the)capital)outlay)can)be)3 4)times)greater)than)the)primary)environment)due)to)all)the)copies)and)replicas)being)created.)Organizations)also)have)to)take)into)account)operating)expenses)related)to)the)backup)environment:)ESG)estimates)that,)on)average,)only)42%)of)data)protection)budgets)are)spent)on)hardware)and)software;)the)rest)is)spent)on)staff)and)other)operating)costs)(tape)transportation,)etc.).4))An)organization)with)several)remote)and)branch)offices)(ROBOs))should)account)for)primary)storage)and)data)protection)capital)and)operating)costs)that)occur)outside)of)the)data)center.)These)expenses)often)go)overlooked)because)they)are)not)part)of)a)central)IT)budget.)When)aggregated,)they)can)represent)a)substantial)portion)of)overall)IT)spend.)Data)Protection s)Complicity)The)Multiplier)Effect)Primary)data)growth)is)expensive,)but)the)biggest)contributors)to)the) cost)of)information )are)the)copies)made)for)data)protection)purposes.)When)ESG)asked)nearly)500)IT)decision)makers)about)their)greatest)data)protection)challenges,)the)top)response)was) keeping)pace)with)the)capacity)of)data)to)protect. 5)This)can)be)interpreted)in)two)different)dimensions,)the)first)of)which)is)simply)the)ability)to)get)backups)and)replicas)completed)within)a)given)window.)As)mentioned,)this)is)no)easy)feat)given)expected)data)growth.)))An)organization)must)also)be)able)to)manage)all)of)its)information)and)restore)a)file,)application,)or)entire)system)when)needed.)These)activities)become)cumbersome)due)to)the)backup)and)disaster)recovery)policies)many)organizations)have)in)place)today:)right)now,)IT)makes)a)copy)of)a)volume,)LUN,)or)file)at)one)or)more)points)in)time)during)the)day)and)then)saves)the)copy)locally)for)operational)recovery)and)at)an)offsite)location)for)disaster)recovery)(DR).))But)data)protection)operations)are)often)inefficient backup)applications)make)many)copies)of)the)same)(or)slightly)modified))file)when)only)a)small)amount)of)the)data)within)the)file)has)actually)changed.)Dozens)of)copies)of)the)same)data)may)be)made)and)stored)for)lengthy)periods)of)time even)when)the)file)is)not)changing)or)has)lost)its)value)to)the)organization.)Consider)the)following)example:)" A)file)is)created)and)backed)up)the)same)day.)))" The)file)is)continually)updated)and)backed)up)incrementally)over)the)course)of)a)week.)))" The)file)is)then)e mailed)to)a)group)of)people)and)backed)up)anew)as)part)of)the)e mail)application)backup.)))" One)or)more)of)the)recipients)modifies)the)file)slightly)(changes)the)date)on)the)cover)page)of)a)presentation,)for)example))and)it)is)backed)up)again)in)the)next)incremental)backup.))" A)copy)of)the)file)is)made)under)a)new)name)and)is)selected)for)backup)again.)" In)the)meantime,)every)on premises)copy)of)a)backup)is)replicated)offsite,)doubling)the)copy)instances.)))))))))))))))))))))))))))))) ))))))))))))))))))))))))))4)Source:)ESG)Research)Report,)2010)Data)Protection)Trends,)April)2010.)5)Ibid.)Untitled Document 8 White)Paper)Deduplication s)Business)Imperatives)))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))3)In)this)scenario,)it)is)easy)to)see)the)inefficiency)in)many)backup)processes.)Highly)redundant)backup)files)clog)LANs,)WANs,)and)SANs)and)consume)on )and)off premises)storage)capacity.)It)is)also)very)difficult)for)an)administrator)to)keep)track)of)the)most)recent)copy)and)find)it)quickly)if)needed.))))Compounding)the)Problem)In)some)instances,)organizations)are)adding)to)the)data)protection)capacity)glut)by)implementing)new)technologies)to)solve)other)IT related)problems.)One)prime)example)is)server)virtualization)initiatives.)These)solutions)allow)customers)to)run)multiple)servers)on)a)single)piece)of)hardware,)which)drives)up)utilization.)However,)ongoing)ESG)Lab)tests)confirm)that)VMware)implementations)result)in)a)substantial)amount)of)redundant)data)since)each)virtual)machine)shares)common)configuration)files.)))A)Difficult)Balancing)Act)As)data)grows)and)regulatory)mandates)dictate)longer)retention)periods,)the)amount)of)data)under)management)may)exceed)the)time)allocated)for)backup.)In)an)effort)to)reduce)backup)times,)IT)organizations)are)deploying)disk)in)their)backup)processes)at)an)increased)rate.)However,)ESG)found)that)the)cost)of)storage)systems)is)another)top)concern,)creating)a)conundrum)for)IT)organizations)trying)to)reduce)expenses.)IT)executives)may)simply)look)at)the)acquisition)cost)of)a)disk)system)to)be)used)for)backup)and)decide)against)the)investment)because)it)is)not)in)the)budget.)Such)a)decision)may)not)be)the)best)answer)as)IT)still)needs)to)provide)adequate)data)protection)service)levels)despite)data)growth.))Controlling)Secondary)Storage)Costs)Data)deduplication)identifies)and)eliminates)redundant)data.)It)can)be)performed)at)the)file,)block,)or)byte)level.)The)opportunity)to)find)and)eliminate)redundancy)becomes)greater)with)more)granular)examination.)In)secondary)storage)processes,)such)as)backup,)data)is)initially)seeded)on)the)secondary)storage)device)and)all)subsequently)written)data)is)examined)for)redundancy.)Redundant)data)is)not)stored)twice;)instead,)a)pointer)to)the)stored)duplicate)data)is)written,)taking)up)significantly)less)space.)Regardless)of)the)implementation)method,)deduplication)delivers)measurable)results.)One)of)its)key)measures)is)the)degree)of)capacity)reduction,)or) reduction)ratio. )A) 10x, ) 10:1 )or) 10)times )reduction)indicates)that)an)organization)was)able)to)reduce)the)size)of,)for)example,)a)500)GB)backup)to)just)50)GB.)These)results)are)real.)In)a)recent)study,)56%)of)current)data)deduplication)users)surveyed)reported)a)10 20x)reduction)and)11%)reported)more)than)a)20x)reduction.6)Deduplication)ratios)will)vary)based)on)the)type)of)data,)frequency)of)full)backups,)how)frequently)the)data)changes,)retention,)inter file)and)inter application)redundancy,)type)of)deduplication)(local)or)global),)and)deduplication)algorithms.)))))))))))))))))))))))))))))) ))))))))))))))))))))))))))6)Source:)ESG)Research)Re ort )2010)Data)Protection)Trends)A ril)2010.)Untitled Document 9 White)Paper)Deduplication s)Business)Imperatives)))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))4)Figure)2.)Data)Reduction)Ratios)of)Current)Data)Deduplication)Users))Source:)Enterprise)Strategy)Group,)2010.)Better,)Lower)Cost)Data)Protection)Deduplication)changes)the)economics)of)disk based)data)protection.)First,)it)makes)the)transition)from)tape )to)disk based)protection)more)palatable)as)it)drives)the)total)cost)of)ownership)of)disk based)backup)closer)to)that)of)a)tape based)strategy.)Capital)cost)savings)associated)with)replacing)a)tape based)approach)may)encompass)tape)infrastructure)(hardware)and)software)licenses),)tape)media)acquisition,)and)disaster)recovery)costs.)Second,)deduplication)optimizes)disk based)backup)environments)as)companies)can)replicate)more)data)for)disaster)recovery)more)efficiently.)With)duplicate)data)removed,)companies)do)not)have)to)buy)as)much)disk)capacity)for)he)remote)site)and)the)replication)process)will)not)require)as)significant)a)network)bandwidth)infrastructure.)A)more)efficient,)cost)effective)replication)infrastructure)also)affords)the)opportunity)to)copy)ROBO)data)to)a)central)location)rather)than)execute)backups)within)each)office.)he)replication)advantage)creates)opportunities)for)better)service)levels)across)an)entire)application)portfolio.))ccording)to)ESG)research,)53%)and)20%)of)organizations)said)that)they)could)tolerate)an)hour)of)downtime)or)less)or)their)mission)and)business)critical)applications,)respectively,)before)experiencing)a)negative)business)impact)such)as)revenue)loss)or)productivity)disruption.)The)bottom)line)is)that)application)downtime)costs)can)be)astronomical)and)deduplication)gives)customers)more)ways)to)protect)more)of)their)systems.7)Data)Protection)Flexibility)The)reduction)in)backup)data)as)a)result)of)deduplication)offers)the)luxury)of)capacity.)Some)may)choose)to)reduce)the)number)of)backup)systems)they)have)in)their)environments.)Others)may)opt)to)store)more)data)online)for)aster)recoveries.)According)to)recent)ESG)survey)results,)over)two thirds)of)organizations)said)they)retain)data)on)disk)for)a)month)or)longer)before)moving)it)to)tape)or)expiring)it.)This)suggests)that)organizations)want)to)make)more)information)accessible deduplication)simply)allows)them)to)do)it)more)cost)efficiently.)And)still)other)rganizations)may)want)to)create)more)backups)(more)copies)created)during)the)day))to)reduce)the)risk)of)data)loss.)All)options)are)more)feasible)because)deduplication)enables)more)data)to)be)stored)in)a)smaller)physical)ootprint,)reducing)the)overall)cost)of)online)backup)systems.))))))))))))))))))))))))))))))) ))))))))))))))))))))))))))7)Source:)ESG)Research)Re ort )2010)Data)Protection)Trends)A ril)2010.)Less)than)10x)reduction;)29%)10x)to)20x)reduction;)56%)More)than)20x)reduction;)11%)Don t)know;)5%)On)average,)what)degree)of)capacity)reduction)has)your)organization)experienced)by)using)data)deduplication)technology?)(Percent)of)respondents,)N=140))Untitled Document 10 White)Paper)Deduplication s)Business)Imperatives)))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))))5)Support)for)Multiple)IT)Initiatives)IT)is)continuously)looking)for)ways)to)improve)resource)utilization,)drive)efficiency,)and)generate)better)service)levels.)Many)of)the)measurable)benefits)of)deduplication)assist)with)these)objectives,)with)much)of)the)positive)impact)taking)place)in)the)storage)environment.)For)example,)lowering)capacity)requirements)can)impact)sustainability)efforts.)As)previously)discussed,)capacity)optimization)can)postpone)additional)capacity)purchases)as)well)as)reduce)power)consumption)and)data)center)floor)space)requirements.))In)the)case)of)tape)elimination,)the)associated)facility)and)environmental)costs)of)the)tape)infrastructure especially)at)multiple)ROBOs may)create)negligible)power)and)cooling)savings)versus)a)disk based)backup)system)with)deduplication.)))Another)area)where)data)deduplication)supports)IT)initiatives)is)in)data)center)consolidation.)The)technology)reduces)the)number)of)storage)systems)needed)to)support)backup)and)disaster)recovery)and)helps)mitigate)the)need)for)IT)operations)at)ROBOs.)It)also)optimizes)server)virtualization)deployments)as)it)eliminates)much)of)the)downside)associated)with)these)projects:)virtual)machine)disk)images)contain)highly)redundant)data)and)increase)storage)capacity)requirements.)Through)server)virtualization,)customers)can)reduce)the)number)of)servers)in)their)environments)and)through)deduplication,)they)can)reduce)their)storage)capacity)needs.))The)Bigger)Truth)The)benefits)of)deduplication)are)reflected)in)its)rampant)adoption.))In)a)2008)ESG)survey,)11%)of)respondents)were)using)the)technology)in)some)portion)of)their)environments.8))This)number)more)than)tripled)in)2010.9)The)reason)for)such)extreme)uptake)is)that)deduplication)is)one)of)a)few)IT)solutions)that)cuts)costs)quickly)and)improves)service)levels.)Senior)IT)executives)consistently)talk)about)the)challenges)of)data)growth,)data)protection,)and)disaster)recovery especially)as)it)pertains)to)the)operational)burden)it)places)on)their)teams.))They)can,)however,)join)nearly)40%)of)their)peers)and)start)using)deduplication)to)reap)the)rewards)that)result)from)copying,)managing,)and)storing)less)data.))))))))20)Asylum)Street))|))Milford,)MA)01757))|))Tel:508.482.0188))Fax:)508.482.0218))|))www.enterprisestrategygroup.com)))))))))))))))))))))))))))))) ))))))))))))))))))))))))))8)Source:)ESG)Research)Report,)Data)Protection)Market)Trends,)February)2008.)9)Source:)ESG)Research)Re ort )2010)Data)Protection)Trends)A ril)2010.)
