Wikipedia founder launches Google search engine rival

Wikipedia founder launches Google search engine rival

Advertising will support new open source project

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Search Wikia the widely awaited search engine from Wikipedia founder Jimmy Wales, has gone live this morning (7January) hoping that that an open-source, community-driven effort can disrupt and reshape this Google-dominated market.

However, people who give the search engine a test drive on Monday shouldn't expect a Google killer, because they will be looking at a project that is at a very early stage and will need participation from volunteers to grow and be refined, Wales said.

In that sense, Search Wikia is expected to develop in a similar fashion to Wikipedia, the online encyclopedia written and edited by a community of volunteer collaborators who have expanded it and improved it organically over the years.

"Search Wikia is an extremely alpha project. It's a project to build a search engine and not a full-fledged competitor to Google yet. We want to make sure people understand that it's in its very early days," Wales said.

"I don't know how long it will take to reach industry-standard quality search results, but I'd say at least two years," he said.

People interested in volunteering will find a variety of options at Search Wikia, including working with the software to improve and extend it, as well as suggesting pages for the index and evaluating and rating search results.

Those who register to participate in the project will join a social networking environment where they can have a list of friends, upload photos, build profiles and be notified of friends' actions.

Users of the search engine will be presented with what Wales calls a "mini article" at the top of the results list. This can be a photo, a text definition, an external link or whatever else has been determined is the best answer to that particular query.

Below the "mini article" will be the list of results, picked from the Search Wikia index, which on Monday will have anywhere between 50 million and 100 million Web pages. Wales concedes that number is small, but said it will continue to grow over time.

Users will be able to rank the quality of individual search results, and Search Wikia will factor in that feedback when solving future queries. "That way, people will be able to influence the algorithmic search results," he said.

Those who try to abuse the system for, say, search engine spamming purposes, are bound to be quickly noticed by administrators and other community members, and they will swiftly be blocked and banned, Wales said.

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