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Compuware has launched a free online cloud service that helps website owners compare the speed of their website’s performance against leading competitor sites.

Compuware has launched a free online cloud service that helps website owners compare the speed of their website’s performance against leading competitor sites.

The SpeedoftheWeb service, says Compuware will help website owners increase revenues and reduce their operating costs through the benchmarking system.

SpeedoftheWeb provides a series of industry-relevant indexes using data from 1,000 of the world's busiest websites, covering areas like finance, healthcare, travel, retail, media, sports and others.

Web owners can compare themselves against these rankings and provide their web application and website development teams with detailed performance data and recommendations on how to speed up their own websites, Compuware said.

SpeedoftheWeb offers 15 key performance indicators for the web, expert recommendations and "immediate action paths" to improve web performance.

“With end-user expectations higher than ever the cost of poor website performance is huge, both in terms of lost revenues and brand loyalty," said Alois Reitbauer, Centre of Excellence for Web 2.0 and a mobile performance expert at Compuware APM (application performance management).

To use SpeedoftheWeb the user simply submits the website URLs they want tested. The service then produces a simple to read speed optimisation report that provides actionable responses for the website owner.

In other APM news, HM Revenue and Customs (HMRC) saw its new online tax calculation tool crash last month, after 400,000 people tried to access it on launch day.