Best email marketing software 2017 | What's the best enterprise email marketing service?
Email marketing, when done well can provide meaningful, measurable and - most importantly - engaging content. This content, sent at the right time, to the right person will yield a high return in both maintaining and attracting valuable customers.
Gartner defines email marketing as "one of the most efficient, effective and measurable methods for communicating with consumers" and it is a priority for any company engaging in multichannel marketing.
Before deciding between the various offerings from IBM, Oracle, Salesforce and others, it's important to know the needs of your business, as some platforms listed offer email marketing as part of a holistic marketing solution while others are standalone platforms.
With that in mind, we've listed (in no particular order) the top 13 email marketing platforms...
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