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Amazon Web Services (AWS) will be rolling out key customers, executives and announcements at The Venetian hotel on the world-famous strip in Las Vegas between November 28-2 December 2016.

Attendees can take part in hands-on sessions, certification and bootcamps to get to grips with the range of AWS cloud products. There will be keynotes and sessions through the week, with customers telling their AWS stories and inevitable product announcements.

Expect plenty of discussion around internet of things (IoT), serverless computing, database and containers through the week.

Peter Christy, research director at 451 Research says he expects major functionality announcements for Lambda (compute), Kenesis (streaming data) and internet of things (IoT) during the event.

Christy told Computerworld UK: "These new functions are very different from the parallel announcements in early developer-focused conferences because whatever AWS announces is typically available for use immediately."

He added: "AWS re:Invent is an opportunity to listen to some of the most interesting examples of AWS use, especially by the growing number of enterprises that are choosing to use AWS as a primary IT platform".

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AWS re:Invent 2016 agenda

The Monday is mostly for developers and system admins wanting to attend technical sessions and hackathons. The agenda for Tuesday is similar, with the global partner summit, deep-dives and the welcome reception at the Venetian in the evening.

A new addition for this year is the media and entertainment track on the Monday. There will be sessions on visual effects, media, supply chains and broadcast workflows in the cloud.

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AWS re:Invent starts in earnest on Wednesday November 30 with a keynote from CEO Andy Jassy at 8:30am. There is a pub crawl in the evening following a day of breakouts and exploring the exhibition hall.

The Thursday keynote is presented by CTO Werner Vogels and another day of breakout sessions is followed by the re:Play Party in the LINQ hotel and casino parking lot, with details and the headline act yet to be announced. Last year's party was headlined by Russian DJ Zedd.

The conference ends on Friday with breakfast and a range of technical sessions throughout the day.

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There are more than 400 sessions scheduled through the week, and you can register for a seat here. These range across AWS products, proficiencies and industries.

There will be a free livestream of the keynotes and some sessions, with a link to be provided on the website nearer the time.

How to attend AWS re:Invent

The event is now sold out, with the website directing people to register for the live stream.

If you have a pass the reserved hotel blocks are no longer available so you are on your own in terms of accommodation. The preferred airline for AWS re:invent is Delta Air Lines, which is offering discounts using the code NMNHR in the “Meeting Event Code” when you book online.

Full passes for AWS re:Invent cost $1,599.