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Forrester Analysts

Forrester Research is a technology and market research company that provides pragmatic advice to global leaders in business and technology.



Mobile BI success: Having the right technology helps, but isn't enough

Mobile BI will be a differentiator between industry leaders and laggards

by Forrester Analysts

Between 2012 and 2014, mobile business intelligence adoption shot up: Forrester survey data shows that the percentage of technology decision-makers who make some BI applications available on mobile devices has nearly quadrupled, and the percentage who state that BI is delivered exclusively via mobile devices has risen from 1% in 2012 to 7% in 2014.

January 29, 2015 10:45:00 AM Read Full Post

Testing Pit Stops In Three Seconds

Learning lessons from Formula 1

by Forrester Analysts

How smart devops delivery teams can deliver quality at speed.

January 27, 2015 9:57:00 AM Read Full Post

Get ready for BI change

Apply some business intelligence to your BI operation

by Forrester Analysts

To compete in today's global economy, businesses and governments need agility and the ability to adapt quickly to change. And what about internal adoption to roll out enterprise-grade Business Intelligence (BI) applications?

January 19, 2015 10:33:00 AM Read Full Post

Yup, Facebook At Work Is Real

Facebook can build it, but why go into competition with IBM, Microsoft, Salesforce, SAP and Google?

by Forrester Analysts

Facebook loves to play and test new things. After a couple of months of rumors, this morning they announced that they're going to play in the enterprise for a while and see if it's fun. And for the first time we have an inkling of what "Facebook at Work" will mean.

January 15, 2015 9:59:00 AM Read Full Post

How Mature Is Your Digital Experience Delivery Practice?

Time to convince the marteting department IT can deliver

by Forrester Analysts

Application development and delivery (AD&D) groups must establish technical services and tools to enable marketing and business groups to deliver and optimise web and mobile customer experiences. But today, we’re falling well short of our goal. Forrester data reveals that 51% of marketing leaders believe that technology management groups don’t accelerate their path to success.

November 28, 2014 10:00:00 AM Read Full Post

Forrester’s Hadoop Predictions 2015

The jury is in, and so is Hadoop...

by Forrester Analysts

Hadoop adoption and innovation is moving forward at a fast pace, playing a critical role in today's data economy. But, how fast and far will Hadoop go heading into 2015?

November 06, 2014 9:18:00 AM Read Full Post

Right Size Your CRM To Your Needs

More capabilities are not necessarily better for you

by Forrester Analysts

CRM solutions have been on the market for a long time. The first products were introduced over two decades ago, and many features are commoditised. New vendors are continually pushing the envelope on CRM capabilities and exploring the “white space” of capabilities that are not necessarily core to CRM.

October 31, 2014 9:06:00 AM Read Full Post

Delivering agile, flexible, modern BI deployments

You will often require help from the professionals

by Forrester Analysts

Digitally empowered customers — both businesses and consumers — wield a huge influence on enterprise strategies, policies, and customer-facing and internal processes.

October 20, 2014 8:42:00 AM Read Full Post enters the BI market with Wave

Hail the Salesforce analytics cloud

by Forrester Analysts

There just might be another 800-lb gorilla in the Business Intelligence market. In a year.

October 17, 2014 9:41:00 AM Read Full Post

Weebly gives digital professionals the freedom of an iPad

It’s time to declare tablets creation devices, not just consumption devices.

by Forrester Analysts

I recently gave a speech about the impact of mobile on (all) commerce at a national retailer. To 450 terribly enthusiastic and mostly millennial employees celebrating a great eCommerce month.

October 14, 2014 9:06:00 AM Read Full Post

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